Expanding Horizons: Embracing Diversity in Design

Back in April, we were selected to join an accelerator program called Amplify by Resonance. This incredible opportunity has been truly transformative for our brand. Through the program, we’ve gained valuable industry insights, developed new skills, and discovered fresh perspectives on our creative process. A key highlight has been working with an innovative AI platform that allows us to bring our original artwork and designs to life by selecting from a library of core bodies to place them on. Whether it’s for men, women, or even children, this platform has opened up endless possibilities for us to reimagine our styles. We’ve also experimented with our pieces on different sustainable fabrics, such as Organic Cotton for our T-shirts.

Reflecting on this journey, our founder shared: I was initially hesitant to create styles for women since our pieces have traditionally been aimed at a male audience. I wasn’t sure how people would react to these new changes. It was a mix of excitement and uncertainty. After some careful thought, I decided to take the leap. The next challenge was deciding which body to use to place my original artwork on. I explored various options before finalizing the styles. 

This process has been both fun and eye-opening for our brand. Taking the leap to expand beyond men’s wear felt like a big step, but it was one we were ready for. Seeing the positive feedback roll in has been immensely encouraging. This support from our Jibaro community has inspired us to keep growing and adding styles that cater to both men and women.

Our designs are created to be versatile and timeless, effortlessly fitting into any season or occasion. Expanding to feature our styles on a variety of bodies has given us a deeper understanding of how adaptable our pieces are. It’s been amazing to see our creations come to life in new, unexpected ways.

We’ve also loved involving our Jibaro community throughout this journey. Your input has been essential in shaping our creative direction. Whether it’s feedback on a new design or ideas for upcoming collections, we’re excited to continue this collaborative process with all of you.

As we move forward, we’re inspired by everything that’s unfolding and the exciting projects we have ahead. Opening this new chapter has been a rewarding adventure, and we can’t wait to share more of it with you all. Thank you for being part of this journey and helping us grow into a brand that celebrates culture, creativity, and community.

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